Liz Fisher, Founder of LAVVA Yogurt

The Plantbased Business Hour

Can plant-based yogurt take over the category like plant-based milks have done in the milk sector? CEO & Founder of LAVVA Yogurt, Liz Fisher, delves into the projections for plant-based yogurts and shares the most common mistakes made by food entrepreneurs.

Points of note in this interview are 1) the growth of the natural sector in grocery stores, 2) the science of and consumer interest in healthier products and 3) the importance of focusing on the consumer and brand positioning. For the audio podcast, click here.
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